EFFECTIVENESS OF TELEVISION IN THE POLITICAL DEVELOPMENT OF RURAL AREAS IN NIGERIA

CHAPETR ONE

INTRODUCTION 

1.1        Background of the study

1.2        Statement of problem

1.3        Objective of the study

1.4        Research Hypotheses

1.5        Significance of the study

1.6        Scope and limitation of the study

1.7       Definition of terms

1.8       Organization of the study

CHAPETR TWO

2.0   LITERATURE REVIEW

CHAPETR THREE

3.0        Research methodology

3.1    sources of data collection

3.3        Population of the study

3.4        Sampling and sampling distribution

3.5        Validation of research instrument

3.6        Method of data analysis

CHAPTER FOUR

DATA PRESENTATION AND ANALYSIS AND INTERPRETATION

4.1 Introductions

4.2 Data analysis

CHAPTER FIVE

5.1 Introduction

5.2 Summary

5.3 Conclusion

5.4 Recommendation

Appendix

 

Abstract

This study is geared towards finding out the effective of television in political development of rural areas on Nigeria with special reference to Ndokwa East local government area were studies. The importance media of mass communication is university acknowledges the use television is limited because of some factors that militate against its full utilization, such as high cost of television, maintenance cost and power supply. Most rural communities are not connected to the electricity, non availability of television has made some rural communities to resort to the old traditional methods of transmitting information which is country productive and mockery of democracy especially now that we are at the stage of entering in to the new century. Television has the advantage of audio and visual facilities, hearing and seeing makes for a lasting impression. politicians and government could exploit television to get across their political activities and agenda to the  people. politicians could use it to market their political ideologies, progrmmes and by so doing win followers and supports through crating awareness and political enlightenment on Nigeria.

 

 CHAPTER ONE

INTRODUCTION

• Background of the study

Many of the developments that have accompanied the Nigerian electorate recent year have always been in intensely individualistic group. Hence political parties will always confront profound cultural differences. Given the cultural structure of the Nigerian electorate, the importance of television programmes cannot be overemphasized. The role of television in political development in the annulled 1993 presidential election is one of the greatest challenges facing the electorate especially those in the rural areas. This also is a typical case of election malpractices that have been the lot of Nigeria elections. Television on its own part is an election gadget with combination of sound and pictures. It is the most effective, spontaneous message carrier of our time. Its conciseness bring to the masses especially the rural dwellers in on the spot account of the event making it number one when compeered to any other medium. Admittedly television may be expensive as to  have it in very home or to be affordable to most people in the rural areas but when its ability to satisfy curiosity  by allowing you see for yourself is not just an over statement, again its ability to disseminate information in our various dialect also serves as atonics to language barriers.  Television as an integral part of the fourth estate of the realm, is expected as usual to play its traditional sole as a watchdog of the society and as agent of change and innovations in rural areas advertisement role on political trends aspirants responsiveness to the medium has become a major features of campaigns for public office at national state and local government level. Most rural dwellers are known to be financially poor because of their low educational status and cannot afford television sets. This has often been a problem to efficient and effective use of television on archiving political development in the rural areas. All things being equal, the term, “Television and political development refers to all kinds of political services rendered to the populace to bring about information, education, entertainment and influence the rural dwellers.

1.2 STATEMENT OF THE PROBLEM

Television is one of the most persuasive and effective media of the mass communication, but it has not been accepted in Nigeria as a popular medium. This owning to its relatively high costs, irregular electricity supply and ownership patterns that have made them the sole preserve of ether government of a few wealthy individuals. The people mostly affected are those in the rural areas including Ndokwa East local government area. Apart from the fact that they appear to be under reported, most of them cannot afford the price of television and the few that had not often receive the message because of the irregular power supply. As a result of this, the rural dwellers resort to the prior dial system of using the town crier to disseminate information. The use of television in improving the political life of the rural dwellers has not been achieved because of poverty in the part of the villagers and lack of sufficient support from government.

1.3 OBJECTIVE OF THE STUDY

The objectives of the study are;

1. To ascertain the extent to which television programmes have gone in mobilizing and persuading raters in the rural areas during election.
2. To ascertain whether television medium has in any way contributed positively to the political life of the people, especially the rural dwellers
3. To provide easy access to development information diffusion at the grass root.

1.4 RESEARCH HYPOTHESES

For the successful completion of the study, the following research hypotheses were formulated by the researcher;

H₀:   there is no extent to which television programmes have gone in mobilizing and persuading raters in the rural areas during election

H₁: there is extent to which television programmes have gone in mobilizing and persuading raters in the rural areas during election

H₀²: television medium has not in any way contributed positively to the political life of the people, especially the rural dwellers

H₂: television medium has in any way contributed positively to the political life of the people, especially the rural dwellers

1.5 SIGNIFICANCE OF THE STUDY

The study will help to create an awareness on the need for proper use of television in political development of rural areas, it will enable television producers to give equal converge to both urban and rural dwellers. It will help to create a more coordinated socio-economic awareness on some burning issues at the grass roots. T is also hoped that he research will help in promoting political participation and national consciousness, it will ensure continued education for the rural population.

1.6 SCOPE AND LIMITATION OF THE STUDY

This study inherent the basic roles of the television in the development of any nation in transmitting information for the rural areas.  The researcher has covered a lot and one can hold the result of study absolutely conclusive. The researcher encounters some constrain which limited the scope of the study;

1. a) AVAILABILITY OF RESEARCH MATERIAL: The research material available to the researcher is insufficient, thereby limiting the study
2. b) TIME: The time frame allocated to the study does not enhance wider coverage as the researcher has to combine other academic activities and examinations with the study.
3. c) Organizational privacy: Limited Access to the selected auditing firm makes it difficult to get all the necessary and required information concerning the activities

1.7 DEFINITION OF TERMS

 There are some outstanding terms used for this work and for the purpose of clarity their definitions are given but where necessary, descriptions are used in place of definitions.

 

Development:

Is a process achieving people’s capacity to live a better and more rewarding life?

Political

Is defined as the science or art of government .polices is not confined to state but can take place in other associations and institutions,

Rural Areas

Are men and women who live in different urbanized communities of any country in contrast to the urban people who live in the towns or in a more developed environment.

Television

Is the method of broadcasting still and moving pictures and sounds over a distance by means of electrical waves moving through the air? Through television,. Viewer can see and learn about people, places and things in faraway lands.

1.8 ORGANIZATION OF THE STUDY

This research work is organized in five chapters, for easy understanding, as follows

Chapter one is concern with the introduction, which consist of the (overview, of the study), historical background, statement of problem, objectives of the study, research hypotheses, significance of the study, scope and limitation of the study, definition of terms and historical background of the study. Chapter two highlights the theoretical framework on which the study is based, thus the review of related literature. Chapter three deals on the research design and methodology adopted in the study. Chapter four concentrate on the data collection and analysis and presentation of finding.  Chapter five gives summary, conclusion, and recommendations made of the study

 

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