CORPORATE PLANNING AS A TOOL FOR ACHIEVING ORGANIZATIONAL OBJECTIVES

CHAPTER ONE

1.0            Introduction

11 Background of the study

Long-term strategic planning is termed corporate planning (c p) and when, it is applied to organizations as long-term plan, it covers periods longer than one year and typically embraces 3,5,10 year or even longer periods. Moves organizations how been making use of planning  discharge of their objectives but, it seems as the short-term or ordinary plan have been used. Under this it was investigated that this short-term plan could on longer cover most of structured objectives  of an organizations, therefore, the introduction and application of corporate (long-term)planning arrived. In an organizations ,this is implied  so to coordinate the affairs of the organization effectively. Therefore, it could be understand as the formulation,  evaluation, and selection of strategic which involves a review of the objectives of an organizations so as to see the proper display of responsibilities. As most corporate plan is time consuming, which involves comprehensive statement of all the financial consequences and assumption, it is then necessary that organizations employing (c p)should as well, make use of computer base models. Also, the application of corporate planning in an dynamic  and flexible. This will enable, reviewing the plan regularly in    anticipation of unexpected events such as sudden loss of large market or source of supply of raw-materials due to a coup or some of technological break through.

ØStatement of problem

Corporate planning  exist in an organization so as to help satisfy the various wants of interest groups. These include the investors., the analysis, the workers and decision makes. It also, meant to satisfy  the present and future objectives.

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