MARKETING ACCEPTABILITY OF LOCALLY MADE COSMETIC PRODUCTS (BEAUTY AIDS) IN NIGERIA
TABLE OF CONTENTS CONTENTS PAGES Abstract CHAPTER ONE: INTRODUCTION 1.1 Background of the study 1.2 Statement of the problem 1.3 Objective of the study 1.4 Scope of study 1.5 Research questions 1.6 Significance of the study 1.7 Scope of the study 1.8 Organization of the study CHAPTER TWO: REVIEW OF RELATED LITERATURE 2.0 Introduction. 2.1 Theoretical framework 2.2 Consumer buying behavior 2.3 Consumer decision making process ...
Read more